17 Expert Tips for Writing a Self-Help Book by a WSJ
The self-help genre often promises transformation, but business professionals want more than feel-good motivation—they need solutions they can use immediately. In this article, 17 members of the Fast Company Executive Board reveal what aspiring authors should know before writing for this audience. From defining the exact problem you’re solving to cutting jargon, offering repeatable strategies, and ensuring your advice is future-ready, these experts emphasize authenticity, focus, and real-world applicability. The result? A self-help book that inspires action, builds trust, and delivers measurable value.


